SmartCartAI+ Case Study
From Grocery List to AI-Powered Meal Planning
A Launch Party-built iOS MVP that turns your dietary goals into dynamic, personalized grocery plans in under 60 seconds.

Project Overview
SmartCartAI+ is an AI-driven iOS app that creates personalized meal plans and grocery lists based on user preferences, goals, and dietary restrictions.
The app intelligently adjusts based on feedback and learns user behavior over time.
Client
Internal (Launch Party MVP demo)
Timeline
4 weeks
Platform
iOS
Tech Stack
SwiftUI, OpenAI API, Firebase
Team
1 Product Manager, 1 Developer, 1 Designer

The Problem
Most grocery and meal planning apps are static, time-consuming, and lack personalization.
Users are forced to manually plan meals and track ingredients across multiple apps.
Our goal was to create a mobile-first solution that automates planning and reduces decision fatigue and food waste.
Design & UX
We created wireframes in Figma focused on delivering an intuitive, no-clutter user experience.
Users could go from inputting goals to generating a dynamic grocery list in under 60 seconds.

Prompt Engineering & AI Fine-Tuning
This was the core innovation in SmartCartAI+.
We built a multi-step prompt system using OpenAI that:
- Translated user goals into structured daily plans
- Generated full meal menus with ingredients and macros
- Output a categorized grocery list
We fine-tuned for:
- Output reliability and accuracy
- Handling edge cases (e.g., keto, low-FODMAP)
- Reducing hallucinated steps/ingredients
- Enabling one-click ingredient swaps
By version 2, we improved prompt success rates by over 70%

Build & Deploy
The app was built entirely with SwiftUI.
Firebase powered real-time data sync, pantry management, and user sessions.
Features included:
- AI-generated meal plans
- Grocery list generation
- Ingredient swapping
- Pantry tracking
- Calorie/macro analysis
What We Learned
Prompt design is product design
Simplicity > novelty in user-facing AI tools
Micro changes in prompts had macro impacts on user trust and satisfaction
Next Steps
Feature roadmap includes:
- Recipe imports
- Shared meal plans
- Grocery delivery integrations